Will AI Replace Media Programming Directors?

Operate and maintain on-air and production audio equipment.

Semi-structured task combining routine and non-routine responsibilities.

Check completed program logs for accuracy and conformance with Federal Communications Commission (FCC) rules and regulations and resolve program log inaccuracies.

Complex problem-solving, strategic leadership, or high-empathy task requiring human judgment.

Read news, read or record public service and promotional announcements, or perform other on-air duties.

Semi-structured task combining routine and non-routine responsibilities.

Direct and coordinate activities of personnel engaged in broadcast news, sports, or programming.

Software coding, programming, or application development task highly susceptible to automated generation.

Monitor and review programming to ensure that schedules are met, guidelines are adhered to, and performances are of adequate quality.

Software coding, programming, or application development task highly susceptible to automated generation.

Prepare copy and edit tape so that material is ready for broadcasting.

Semi-structured task combining routine and non-routine responsibilities.

Coordinate activities between departments, such as news and programming.

Software coding, programming, or application development task highly susceptible to automated generation.

Perform personnel duties, such as hiring staff and evaluating work performance.

Complex problem-solving, strategic leadership, or high-empathy task requiring human judgment.

Establish work schedules and assign work to staff members.

Complex problem-solving, strategic leadership, or high-empathy task requiring human judgment.

Develop promotions for current programs and specials.

Complex problem-solving, strategic leadership, or high-empathy task requiring human judgment.

Plan and schedule programming and event coverage, based on broadcast length, time availability, and other factors, such as community needs, ratings data, and viewer demographics.

Software coding, programming, or application development task highly susceptible to automated generation.

Monitor network transmissions for advisories concerning daily program schedules, program content, special feeds, or program changes.

Semi-structured cognitive task involving analysis, inspection, or monitoring.

Develop ideas for programs and features that a station could produce.

Complex problem-solving, strategic leadership, or high-empathy task requiring human judgment.

Select, acquire, and maintain programs, music, films, and other needed materials and obtain legal clearances for their use as necessary.

Semi-structured task combining routine and non-routine responsibilities.

Evaluate new and existing programming to assess suitability and the need for changes, using information such as audience surveys and feedback.

Software coding, programming, or application development task highly susceptible to automated generation.

Conduct interviews for broadcasts.

Semi-structured task combining routine and non-routine responsibilities.

Confer with directors and production staff to discuss issues, such as production and casting problems, budgets, policies, and news coverage.

Complex problem-solving, strategic leadership, or high-empathy task requiring human judgment.

Review information about programs and schedules to ensure accuracy and provide such information to local media outlets.

Semi-structured cognitive task involving analysis, inspection, or monitoring.

Direct setup of remote facilities and install or cancel programs at remote stations.

Complex problem-solving, strategic leadership, or high-empathy task requiring human judgment.

Develop budgets for programming and broadcasting activities and monitor expenditures to ensure that they remain within budgetary limits.

Software coding, programming, or application development task highly susceptible to automated generation.

Cue announcers, actors, performers, and guests.

Complex problem-solving, strategic leadership, or high-empathy task requiring human judgment.

Act as a liaison between talent and directors, providing information that performers or guests need to prepare for appearances and communicating relevant information from guests, performers, or staff to directors.

Complex problem-solving, strategic leadership, or high-empathy task requiring human judgment.

Participate in the planning and execution of fundraising activities.

Complex problem-solving, strategic leadership, or high-empathy task requiring human judgment.