The Tech Worker
> Negotiating an offer, weighing equity against base, or pricing a move to a new city or country.
About Gini Loh
> Professionals pay for these decisions themselves: job offers, equity, lease exits, relocations, cross-border tax, and the purchases that quietly compound. The tools put a number on each one before the money moves.
Origin Story
> Evaluating high-stakes personal and professional trade-offs shouldn't be about guessing. Gini Loh builds interactive, data-driven calculators that put the real total cost of ownership on career moves, housing, mobility and major purchases — before you commit.
Brand Thesis
Gini Loh closes the gap between complex purchases and career choices, replacing gut feelings with rigorous TCO engines.
Ambitious professionals benefit from interactive, widgetized modeling of their most expensive professional and personal choices.
Audience
> Negotiating an offer, weighing equity against base, or pricing a move to a new city or country.
> Amortising a home espresso machine, or pricing the exact exit cost of a lease before signing it.
> Quantifying the tinkering tax, repair-versus-replace, and what a subscription really costs per year.