Will AI Replace Art Directors?

Work with creative directors to develop design solutions.

Complex problem-solving, strategic leadership, or high-empathy task requiring human judgment.

Present final layouts to clients for approval.

Semi-structured task combining routine and non-routine responsibilities.

Manage own accounts and projects, working within budget and scheduling requirements.

Complex problem-solving, strategic leadership, or high-empathy task requiring human judgment.

Confer with creative, art, copywriting, or production department heads to discuss client requirements and presentation concepts and to coordinate creative activities.

Complex problem-solving, strategic leadership, or high-empathy task requiring human judgment.

Confer with clients to determine objectives, budget, background information, and presentation approaches, styles, and techniques.

Complex problem-solving, strategic leadership, or high-empathy task requiring human judgment.

Formulate basic layout design or presentation approach and specify material details, such as style and size of type, photographs, graphics, animation, video, and sound.

Complex problem-solving, strategic leadership, or high-empathy task requiring human judgment.

Review and approve art materials, copy materials, and proofs of printed copy developed by staff members.

Complex problem-solving, strategic leadership, or high-empathy task requiring human judgment.

Create custom illustrations or other graphic elements.

Semi-structured task combining routine and non-routine responsibilities.

Attend photo shoots and printing sessions to ensure that the products needed are obtained.

Semi-structured task combining routine and non-routine responsibilities.

Review illustrative material to determine if it conforms to standards and specifications.

Semi-structured cognitive task involving analysis, inspection, or monitoring.

Hire, train, and direct staff members who develop design concepts into art layouts or who prepare layouts for printing.

Complex problem-solving, strategic leadership, or high-empathy task requiring human judgment.

Research current trends and new technology, such as printing production techniques, computer software, and design trends.

Complex problem-solving, strategic leadership, or high-empathy task requiring human judgment.

Mark up, paste, and complete layouts and write typography instructions to prepare materials for typesetting or printing.

Semi-structured task combining routine and non-routine responsibilities.

Conceptualize and help design interfaces for multimedia games, products, and devices.

Complex problem-solving, strategic leadership, or high-empathy task requiring human judgment.

Prepare detailed storyboards showing sequence and timing of story development for television production.

Complex problem-solving, strategic leadership, or high-empathy task requiring human judgment.

Negotiate with printers and estimators to determine what services will be performed.

Complex problem-solving, strategic leadership, or high-empathy task requiring human judgment.